The demand for holidays is set to remain strong in 2018 according to a new report from ABTA – The Travel Association. Factors such as squeezed budgets, responsible travel and the desire to try new destinations are expected to impact travel trends over the next 12 months.
ABTA Travel Trends 2018, which is based on market information and consumer insights, features the trends set to influence holidaymakers’ habits in the year ahead and reveals the 12 ‘Destinations to watch’ for 2018.
The report highlights that despite wider economic issues, holidays are still a spending priority for UK consumers. New industry figures reveal that bookings for next summer are tracking 5% above last year.
Research also shows that three in ten people plan to spend an increased amount on travel next year, up 6% from last year.
Based on the best insider knowledge and market trends, ABTA has identified its 12 ‘Destinations to watch’ for 2018. These include Argentina, Malta, St Lucia, Turkey, Germany, Montenegro, and Nepal