Carrier has unveiled its January marketing campaign: THE ONE. The new concept this year is focused on helping customers and agents looking for “the one holiday, the one experience… the one not like all the others”.

The tour operator’s annual peaks campaign supports travel agents with a multi-faceted approach, reassuring agents that Carrier is THE ONE for them during this crucial booking period.

Carrier has produced a curated edit of luxury holiday options and strong travel offers for the coming year, and presented them all in one place. This is divided into six collections such as ‘the one for a sense of place’, ‘the one for adventure’, ‘the one for family’ and ‘the one for special occasions’.