Gold Medal has seen strong performance this peaks period, with sales reaching record numbers in the first week with over £1million in sales via the call centre on Saturday 4th January alone. 

This, combined with a significant increase in sales via the website, represented a 15 per cent year-on-year increase for that day. Finishing off the first weekend in peaks, Sunday 5th January was also a strong day with the operator seeing a 25 per cent growth on the prior year.

A key contributor to this weekend’s success is the operator’s Orlando 2021 programme which went on sale 3rd January – earlier than ever before – and offers agents guaranteed pricing on all packages booked for travel throughout 2021, flying with Virgin Atlantic.